Yaiza Canosa, GOI founder: "I know more plumbers driving Land Rovers than IT developers"
GOI founder Yaiza Canosa questioned on the Actitud Constante podcast the prominence given to startups over traditional trades. She said she knows "more plumbers getting out of a Land Rover than IT developers" and argued that professions such as plumbing, electrical work, mechanics or carpentry allow people to earn a good living and start their own business. On artificial intelligence, she said it will speed up tasks but will not eliminate all jobs, and advised investors to consider businesses already operating rather than risking 100,000 euros on an app with no proven market.
In 40 seconds
- Canosa believes the startup boom has stripped social recognition from traditional trades
- She argues plumbing, electrical work, mechanics or carpentry allow good incomes and business creation
- She believes AI will speed up tasks but will not replace all jobs, especially on-site ones
IASummary generated by artificial intelligence from a story by Diario AS. It may contain errors: the original source prevails.




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