Apple Sent About 80% of Initial iPhone Duo Inventory to Its Stores
Apple allocated roughly 80% of its initial iPhone Duo inventory to its retail stores, with locations holding as few as 50 units, according to Bloomberg's Mark Gurman. Flagship stores were said to have held up to around 250 units, and Fifth Avenue was stocked unusually heavily because Apple executives attended the launch. That split would help explain why pre-orders slipped within minutes on October 16 while most people who queued on launch day walked away with a phone.
In 35 seconds
- Apple allocated about 80% of initial iPhone Duo inventory to its stores, according to Mark Gurman
- Some locations held as few as 50 units; flagship stores up to around 250
- Fifth Avenue was stocked unusually heavily because executives attended the launch
IASummary generated by artificial intelligence from a story by MacRumors. It may contain errors: the original source prevails.




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