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Software company Salesforce agrees to buy Braze for US$5.66 billion to strengthen its AI bet

TechnologyInternationalPortafolio10 s readAI summary
Image: Portafolio

Software company Salesforce agreed to acquire Braze for US$5.66 billion, according to Portafolio. The deal aims to boost real-time personalized marketing and strengthen the company's bet on artificial intelligence. The transaction is expected in fiscal year 2028.

Read the full story at Portafolio

IASummary generated by artificial intelligence from a story by Portafolio. It may contain errors: the original source prevails.

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